all things learning,
brand & culture.
Learning, brand & culture may seem separate, but they’re deeply connected:
Learning shapes how we grow. Brand shapes how we show up. Culture shapes how we work together.
This intersection is my sweet spot: where teams find clarity, people feel belonging, and businesses build something meaningful.
*You can sort by articles, podcasts, posts, talks, and videos under “perspective” in the main menu. Or explore topics in the search bar/word cloud below.
- organizational learning culture
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L&D Open Forum with Mentimeter
From Menti, “Hosted by Lisa Wetter (with Brownie in frame, obviously), we were joined by Lori Niles-Hofmann, Dwayne Britton, and Saga Forsmark for a session shaped entirely by the audience.
Here’s what you wanted to talk about:
🧠 How to build a real learning culture
🤖 Making AI actually useful for learning
🫠 And what to do if your LMS disappeared tomorrow”
“Nobody Puts L&D In A Corner.”
If you’ve been away at Camp Kellerman’s this summer, welcome back! 🌲 While you were off by the lake I joined the great team at Assemble You for a conversation I think you’ll appreciate.
New Strategic Advisor Role At Manageable
Happy to share my new role as an L&D Strategic Advisor with Manageable.
As they believe (and I wholeheartedly agree): workplaces should be a source of inspiration, growth, and joy — and everyone deserves a great manager.
How L&D Becomes Indispensable in the A.I. Era
AI headlines dominate, and people-first initiatives are on the chopping block. But what happens to the critical culture-building work that never shows up on a dashboard?
The Signature Brew: Designing For Culture
Frameworks don't build culture shifts. People do.
And people don't change just because they learn something. They change when they feel it, see themselves in it, and believe it's worth the effort.
Integrating content into our organizations starts with understanding what's needed, what fits, and where people can grow. Then it lives or dies by how well we align it to strategy, culture and daily experience.
Scaling With Soul
Ever look around & wonder...
when did everything get so tidy — & so meh?
🧟♂️
“Hedgehogged!?
Some teams grow from good to great.
Others get hedgehogged.
Not because anyone did something wrong.
Not because "structure is bad."
But because somewhere along the way,
efficiency started sounding more valuable than energy.
And clarity quietly replaced connection.
DAY | WON. For the teams who traded rhythm for rigor — and want it back.
McKinzered?
Is your team becoming increasingly McKinzered?
It doesn’t always happen all at once.
We lose culture in strategy decks, frameworks, and well-intentioned alignment.
Little by little, the rhythm fades — and work stops feeling like us.
For the teams who still want to feel something. 😉
From Culture to Competitive Advantage: The Case for a Learning Philosophy.
“When L&D teams can show how their approach shapes business culture — by defining how learning becomes a strategic edge — then suddenly, you're not just running programs. You're shaping the future.”
Interview: Talent Development Hot Seat
Reflecting on my journey in brand, program management and learning and development (+ an early career in the arts 🤫), Andy and I discussed unconventional career paths and lessons learned from working at great companies like Apple, lululemon and Adidas. In my current role, we talked about how a Brand Learning Philosophy is designed to help organizational cultures continue to flourish as they grow.